Jab, Jab, Jab, Right Hook
  • Author : Gary Vaynerchuk
  • Release Date : 26 November 2013
  • Publisher : Harper Collins
  • Genre : Business & Economics
  • Pages : 224
  • ISBN 13 : 9780062273079
Ratings: 3.5
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Book excerpt: New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

Jab  Jab  Jab  Right Hook

Jab Jab Jab Right Hook

Author : Gary Vaynerchuk
Publisher : Harper Collins
Genre : Business & Economics
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New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint ...

Jab  Jab  Jab  Right Hook

Jab Jab Jab Right Hook

Author : Gary Vaynerchuk
Publisher : Unknown
Genre : Internet marketing
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New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hookis a blueprint to ...

Summary of Jab  Jab  Jab  Right Hook

Summary of Jab Jab Jab Right Hook

Author : Abbey Beathan
Publisher : Abbey Beathan Publishing
Genre : Uncategorized
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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk - Book Summary - Abbey Beathan (Disclaimer: This is NOT the original book.) Learn how to connect with your customers and beat the competition. Bestselling author and social media expert Gary Vaynerchuk ...

Crush It

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Author : Gary Vaynerchuk
Publisher : Harper Collins
Genre : Business & Economics
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In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family’s wine store from a $4 million business to a $60 million one. Crush It! will show readers how to ...

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Author : Gary Vaynerchuk
Publisher : Harper Collins
Genre : Business & Economics
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If this were 1923, this book would have been called "Why Radio Is Going to Change the Game" . . . If it were 1995, it would be "Why Amazon Is Going to Take Over the Retailing World" . . . The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't ...

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Millions have logged onto Gary Vaynerchuk's Wine Library TV—watching him boldly and unconventionally rate hundreds of wines. Viewers are attracted to his youthful energy, unique voice, and often outrageous descriptions. Now, in Gary Vaynerchuk's 101 Wines, Vaynerchuk reveals his first ranked list of the most exciting and tantalizing spirits he ...

The One Hour Content Plan by Meera Kothand  Summary

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Publisher : QuickRead.com
Genre : Study Aids
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Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Learn the Solopreneur’s guide to a year’s worth of blog post ideas in just 60 minutes and learn ...

They Left Us Everything

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Publisher : Penguin Canada
Genre : Family & Relationships
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Winner of the 2015 RBC Taylor Prize Winner of the 2016 Forest of Reading® Evergreen Award™ After almost twenty years of caring for elderly parents—first for their senile father, and then for their cantankerous ninety-three-year-old mother—author Plum Johnson and her three younger brothers experience conflicted feelings of grief and relief ...

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Publisher : Penguin
Genre : Business & Economics
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“Evan consumes so much content and then knows how to DJ it to inspire people.” —Gary Vaynerchuk, New York Times bestselling author of #AskGaryVee and Jab, Jab, Jab, Right Hook In this bold and empowering guide, entrepreneur and social media sensation Evan Carmichael shares the secret to turbo-charging your path ...

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Author : Gary Vaynerchuk
Publisher : HarperCollins
Genre : Business & Economics
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The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world. Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the ...

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Publisher : Penguin
Genre : Business & Economics
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The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute ...

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Publisher : MIT Press
Genre : Political Science
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Publisher : Penguin
Genre : Business & Economics
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Presents an analysis of current marketing trends, maintaining that the marketing campaigns that succeed are those that cater to the inclination of consumers to believe the best story, irrespective of the facts....